10 Things a B2B Company Can Do to be Social Now

1. Add photos of your staff
2. Add a link to each employee’s LinkedIn profile
3. Update staff bios to accurately describe their expertise and cut out the gobbledygook
4. Write about things your next business partner, customers, or members are searching for.
5. Update your blog regularly – at LEAST once a week
6. Make sure the design of your blog matches the design of your company website
7. Be the best you that you can be. Don’t try to be someone else
8. Generate good helpful content and not a constant sales pitch
9. Recommend vendors and business partners on social networking sites
10. Add links to your social media sites in the footers of your outgoing email – let people know where you are available to connect